Things to know before the holiday rush ensues.
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Mayhem. Chaos. The Most Wonderful Time of the Year.
Somehow, it's October, and Black Friday is a mere 52 days away. As your team is busy prepping to crush Holiday 2023, we wanted to arm you with tips and resources to help tighten your logistics processes and build customer trust along the way.
Below, you'll find a helpful checklist, warehouse and carrier deadlines, and tips to reduce your return rates before the sales rush truly kicks in. π
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π Submit Q4 SOW requests to your Accounts Manager by November 8th to be completed in time for BFCM.
π’ Save $$$ on storage costs by creating holiday discounts around slow-moving and overstock inventory. - View your most recent storage report in the βInvoiceβ folder of your shared Google Drive for insights + tips here.
ποΈ Share your promotional calendar with your Accounts Manager by November 3rd to help the warehouse anticipate volume.
π Schedule your inbound and outbound freight around our warehouse blackout dates.
πͺ Update your website with shipping deadlines based on carrier cutoffs and our recommendations. (Handy chart below!)
π Review your current return rate and look for ways to lower it before sales ramp up.
π¦ Reduce expedited shipping costs by starting sales early and nudging customers to place their orders well ahead of the carrier cutoffs.
π Increase customer retention through the holidays with order automations.
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π Return of the Returns
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The surge in holiday sales also means a surge in holiday returns. If your brand has return rates hovering above 16%, now is a great time to tweak your product descriptions or return processes before rates balloon come January.
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π NICE Deadlines + Blackouts
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In order to anticipate volume and help focus our team's energy during BFCM, we are implementing the following deadlines and blackout dates. Reach out to your Account Manager to work through these.
- Promotional Calendar Deadline: November 3rd
- SOW Request Deadline: November 8th
- Inbound Freight Blackout: November 24th - November 27th
- Outbound Freight Blackout: November 22nd - November 28th
- SOW Blackout: November 24th - November 27th
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π Carrier Holiday Deadlines
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During Holiday 2022, 14% of all packages were delayed by shipping carriers (with delays creeping higher for states like California, Texas, and Illinois.)
Over the years, we've learned it's best to pad carrier deadlines, and have listed our recommendations below to ensure as many packages as possible get delivered by Christmas.
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